Advertising on streaming platforms entails a positive engagement
The advertising market on streaming platforms is growing, but how do Italians behave in front of a commercial spot while they are watching online videos? Italians love watching videos in streaming. This is certified by Toluna, a company in the field of digital...
How Mediaset will become MediaForEurope (MFE)
Mediaset and Mediaset España are merging, thus creating MediaForEurope. The new holding will have its legal headquarters in Amsterdam. By 2023, the society will save between 100 and 110 million Euros, with a net present value of around 800 million Euros. “The...#MiaBoxOffice 6-9 June 2019: ‘The Secret Life of Pets 2’ overtakes ‘Aladdin’
Close call between The Secret Life of Pets 2 and Aladdin for the No. 1 spot. Discover the whole ranking of the weekend from 6 to 9 June, 2019. In its first weekend, The Secret Life of Pets 2 by Chris Renaud, is on the first step of the podium, earning € 1,034,245....
Filming Italy Sardegna Festival launches the second edition
The programme of the second edition of the Filming Italy Sardegna Festival (13-16 June, 2019) includes 30 titles: films, TV series, short films and documentaries, and four film premieres, Brian De Palma’s Domino (opening film), The Professor with Johnny Depp,...
Sicilia Film Commission opens a new call for proposals for audiovisual
The call for proposals for the co-financing of audiovisual works has been published on the Sicilia Film Commission’s website. 1,5 million euros are provided. The Department of Tourism, Sport and Entertainment of the Sicilian Region – Special Office for...
Dicktatorship (Doc Pitching Forum | MIA 2017) released on June 10th, 2019
Dicktatorship, the documentary presented at Doc Pitching Forum of MIA 2017 and premiered at the Biografilm Festival in Bologna on June 8th, 2019, will be released on June 10th, 2019. The film by Gustav Hofer and Luca Ragazzi, in competition at the Biografilm Festival...
SVoD is growing to the detriment of free-to-air TV
Subscriptions to Netflix and the other Video on Demand (VoD) platforms have grown to 1.2 million in the last six months, to the detriment of traditional TV which has seen a fall in audience of nearly a million over the last year. Ratings decrease for traditional TV:...
APA: the new Governing Council has been elected
The Assembly of the Association of Audiovisual Producers (APA), chaired by Giancarlo Leone, elected its new Governing Council for the period 2019-2022 on June 4th, 2019. The summit of the Association is composed of the President Giancarlo Leone, the Vice Presidents...
PwC’s Global Entertainment & Media Outlook: trends for the next five years
The professional services network PwC has published the “Global Entertainment & Media Outlook 2019-2023”, a five-year projection of consumers and advertisers spending data across 14 segments and 53 territories. Here an overview for “Cinema”, “Traditional TV and...
Tv series from Israel are having their golden age
Israel is affirming itself as the new frontier for tv series. Prisoners of War, BeTipul, and Fauda are only some of the titles which have been successfully distributed all around the world. TV series, characterized by their high quality, are among the most expanding...
Valle d’Aosta: contributions to productions in the territory
The Valle D’Aosta Film Commission from 2011 until 2017 sustained film and television productions for € 1.177.000, which have brought returns to the region for € 8.700.000, other than promotion for the territory. Shooting has just ended for the third season of “Rocco...
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