Comin’UP: Your Exclusive Preview of Future Film Gems
Comin’UP is an exclusive showcase of sales agents’ work-in-progress films, the ultimate shortcut for buyers to discover what sales agents have in store for 2026 and beyond.
During Comin’UP sessions, sales agents present exclusive and unseen footage of their upcoming films to a select group of buyers.
Each Comin’UP session runs for 20 minutes, with back-to-back presentations scheduled for two hours, in the morning.
The presentation includes a breakfast offered to all attending buyers.
Who can reserve a screening slot?
- Sales agents registered at MIA 2025
- Priority is granted to sales agents who have reserved a booth at MIA
Eligible Comin’UP
- scenes (clips, teasers, excerpts, or trailers) of new films, scheduled to be released in 2026 or later, and not screened before MIA 2025 (including national releases, festivals, markets, showcases).
When & where?
C EU Soon presentations take place at Cinema Barberini, Tuesday to Thursday in the morning:
Comin’UP 20’ slots are scheduled in the following times:
- October 7th: from 10:00 to 11:30
- October 8th: from 9:00 to 11:30
- October 9th: from 9:00 to 12:00
Screening room:
- Barberini 3 – 77 seats
Screening fees for a 20’ slot (excluding VAT): €300, breakfast included
How to book your slot
Submit your request by filling in the Market Screening and Comin’UP Entry Form by September 5th, 2025 (5:00 pm CEST).
Before you begin filling out the entry form, we recommend having the following materials ready:
- Your company logo (vertical1344x1920px)
- Your company logo (horizontal 2020x780px and 1920×1080)
Last but not least, before submitting your request, we strongly recommend reading the full Market Screenings & Comin’UP Guidelines.
Book your slot HERE
You’ll need to log in with your MIA credentials.
Forgot your password? Use the “forgot password” link.
New to MIA? Create your account before accessing the form.
Key Deadlines – Save the Date!
- September 5th, 2025 (5:00 pm CEST) – Market screening request deadline
- September 18th, 2025 – Deadline to send/upload screening materials
- September 25th, 2025 – Payment deadline
Please write to mia.cinema@miamarket.it for any questions.
