Koch Media announced a complete rebranding of its group companies, which will officially become Plaion.

As stated in the released statement, the new company name expresses and represents the company’s involvement and commitment to the diverse media ecosystem in which it operates. The company, founded in 1994, opened a division dedicated to the distribution of movies and home entertainment in Europe in the early 2000s. Its portfolio includes major titles such as the Oscar and Palme d’Or winner Parasite, the Palme d’Or winner Titane, and BAFTA winners The Handmaiden and Lady Macbeth.


In 2019 Plaion acquired the anime brand ksm anime and shortly thereafter, in 2020, Sola Media, strengthening its position as the world’s leading producer and distributor of animated films and family entertainment. In 2021 he welcomes Spotfilm Networx and the streaming platform AVOD Netzkino into the company.


Klemens Kundratitz, Co-founder and CEO of Plaion said, “Over the past 28 years, we have built an incredibly strong business, collaborating with many of the best-known names in the industry. Since joining Embracer Group in 2018, our growth has accelerated and we have become increasingly layered to reflect the evolving nature of our business in terms of not only content, but also geography as we continue our expansion around the world. We chose our new name to better represent who we are and the journey we are on.”


Plaion also acts in the gaming arena, operating a multi-label strategy with wholly owned publishing units including Deep Silver, Prime Matter, Milestone, Vertigo Games and Ravenscourt, which publish games for consoles, PC and VR platforms across all physical and digital channels.


Kundratitz added, “Our new name gives us the opportunity to consolidate our rich history as a publishing partner and our exceptional and growing network of development studios worldwide, to continue to provide premium service to our partners, to highlight our ambition as a global player in entertainment, but also to reinvent ourselves. Our vision is to support and inspire our teams and partners around the world, unlocking their full potential. Our mission is to deliver unique entertainment experiences and create a deep connection with our customers, connecting them to our content in any way we can. Our industry is incredibly dynamic, our customers’ and partners’ expectations are constantly evolving, and we recognize this. Relying on our solid foundation as we embrace change will provide something new, something better. As Plaion, we want to continue to build on years of success, striving for more, much more. Plaion is promising to deliver exceptional entertainment to our customers. I am happy and proud to continue our journey as Plaion.”


(Credits Images: Plaion)