The free streaming platform of ViacomCBS will be available in Italy from 2021. Born in 2013, it was purchased by Viacom last year.
Pluto TV is already available in Austria, Germany and Great Britain, and will be released at the end of October in Spain and then expanded to France and Italy.
The offer includes 40 channels and a variety of content, from crime to children’s programs and reality shows. This is guaranteed by the various collaborations with operators in the sector, such as Fremantle, Banijay and Lionsgate.
At the same time, ViacomCBS is also preparing for the launch of Paramount+, the new paid streaming service that will replace CBS All Access.