Amazon and Netflix Strike Major Advertising Deal

Amazon and Netflix Strike Major Advertising Deal

Amazon and Netflix signed a major advertising agreement to bring inventory from Netflix’s ad-supported tier onto Amazon’s demand-side platform (DSP) starting in the fourth quarter of 2025. The integration will launch across eleven international markets, including the...
Disney and Atresmedia’s Landmark Agreement. A New Major Alliance

Disney and Atresmedia’s Landmark Agreement. A New Major Alliance

Disney has struck a strategic content deal with Atresmedia, one of Spain’s leading media groups, to expand its streaming operations in the Iberian market. The multi-year agreement, announced in Madrid, will bring Atresmedia’s premium Spanish-language series and films...
Box Office week of September 1-7: The Conjuring – Last Rites Leads

Box Office week of September 1-7: The Conjuring – Last Rites Leads

During the past week, The Conjuring – Last Rites, directed by Michael Chaves, dominated the box office. The horror film, released on September 4 and distributed by Warner Bros, grossed €3.964.285, leaving the other titles far behind. On the podium, in second and third...
The 82nd Venice International Film Festival: all the winners

The 82nd Venice International Film Festival: all the winners

The awards ceremony of the 82nd Venice International Film Festival took place on Saturday, September 6, marking the end of an edition that closed with positive numbers: 103,033 tickets sold (+9% compared to 2024) and 13,934 accreditations issued (+9% compared to...
Paramount and Legendary Enter New Strategic Partnership

Paramount and Legendary Enter New Strategic Partnership

Following the recent merger between Paramount and Skydance in August, the Studios are now expanding their portfolio with a new agreement involving Legendary Entertainment—once again demonstrating their commitment to developing strategic partnerships capable of...
Video Games: Hollywood’s New Goldmine

Video Games: Hollywood’s New Goldmine

A recent study shows that, for Generation Alpha, digital franchises are overtaking superheroes. According to the National Research Group, seven of the top 10 entertainment properties kids under 12 talk about are video games, led by Roblox, Minecraft, Fortnite, Grand...