Nexo Studios announces a new partnership with Lucisano Media Group to launch Cinemalizia, the company’s ninth channel, dedicated to Italian comedy from the ’70s and ’80s. With this addition, Nexo TV becomes the second-largest Italian operator on Samsung TV Plus, following Warner Bros/Discovery.
“Cinemalizia represents another step in our growth within the Fast Channels landscape, blending nostalgia and innovation,” says Franco di Sarro, CEO of Nexo Studios. This sentiment is echoed by Federica Lucisano, CEO of Lucisano Media Group: “We are proud of this collaboration, marking the beginning of new ambitious projects.”
In 2024, Nexo TV recorded a 600% increase in advertising revenue and a 730% rise in impressions compared to the previous year, confirming the growing success of the FAST model in Italy.
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