The third edition of Cinema Revolution begins at the same time as the arrival of the films in competition at the Cannes Film Festival.

The initiative, sponsored by the MiC , has proven effective in supporting the film industry, with notable increases in summer box office sales compared to the previous years.

From June 13 to September 20, 2025, the cost of a ticket for all Italian and European films will be only €3.50 for moviegoers. Anticipating and concluding the initiative are the Cinema In Festa events, which from June 8 to 12 and from September 21 to 25 in participating theaters will price all films, including international ones, at €3.50.

Photo source: Pixabay