Sponsored Awards
The SONY PICTURES TELEVISION AWARD, will be presented for the very first time at MIA 2025. The award will honor the Best Drama Project selected from the MIA Drama Coproduction Market & Pitching Forum, as chosen by a jury from Sony Pictures Television. This marks a new important partnership between Sony Pictures Television and MIA, with Sony joining as the official sponsor of the Drama Coproduction Market. The Sony Pictures Television Award highlights a shared commitment to nurturing bold new voices, supporting international co-productions, and empowering stories with the potential to travel across borders. The Sony Pictures Television Award will be presented in Rome by Katherine Pope, President of Sony Pictures Television. The winner will be announced during the MIA Awards Ceremony, to be held in Rome on October 10, 2025.
SCREEN INTERNATIONAL AWARD: the award consists of special press coverage by Screen International dedicated to a film selected for C EU Soon, when it is released in theaters or at its debut in international festivals. The winner will be announced during the MIA Awards Ceremony, to be held in Rome on October 10, 2025.
The PARAMOUNT NEW STORIES AWARD returns to MIA and this year will be awarded to a factual entertainment project selected from the titles presented at the International Factual Forum of MIA 2025. The award will recognize the project that stands out most for its originality, production quality, and international potential within the factual entertainment sector. The winner will be announced during the MIA Awards Ceremony, to be held in Rome on October 10, 2025.
GEDI Digital will present the GEDI VISUAL AWARD to one of the titles selected in Italians Doc It Better, the MIA Doc & Factual Division showcase, now recognized as the international reference platform for the best of Italian documentary.As a media partner, GEDI Digital will provide the winning film with visibility and prominence through the GEDI Group’smedia outlets. The winner will be announced during the MIA Awards Ceremony, to be held in Rome on October 10, 2025.
MIA, in collaboration with Women in Film, Television & Media Italia (WIFTMI), hosts the fourth edition of the WIFTMI AWARD to an Italian scripted project officially selected within the Co-Production Market & Pitching Forum of the Animation, Drama and Film divisions.
The winning project will be selected by a jury composed of professionals associated with WIFTMI who work in the development and production of audiovisual works.
The award – an editorial consultancy of professionals/associated with WIFTMI who work in the field of development and production of audiovisual works – will go to the project with the greatest potential for achievement based on criteria related to the themes of eliminating gender inequality, positive representation, balanced representation, diversity and inclusion.
The purpose of the WIFTMI AWARD is to help create connections between Italian production and the international market, which is often more sensitive to inclusive issues and more advanced in their processing.
WOMEN IN FILM, TELEVISION & MEDIA ITALIA (WIFTMI)
Women in Film, Television & Media Italia (WIFTMI) is a nonprofit association founded in the 1970s in the US whose Italian chapter was established in 2018.
WIFTMI’s goal is to promote gender equality and fight gender bias in the audiovisual industry. The Association also aims to encourage a cultural change leading to a more appropriate and positive representation of women in the audiovisual industry contents. WIFTMI hopes that such change will affect everyday behavior through the ability to shape the view of the world audiovisual content can provide.
These goals are complemented by that of creating a network of female professionals fostering dialogue and cultural exchange, also stimulating change in the professional and social positions and roles held by women.