How Puglia achieved its presence on the International movie radar. An analysis on method, strategies and unexpected events that – through these 15 years – built Apulia Film Commission as it functions nowadays. A collection of the major case studies experienced on the field to discuss and rethink the role of an institution out of the box. An opportunity to imagine and protect the future of a landscape born to host and set to facilitate and enhance the strength, value and magic of cinema.


Raffaella Delvecchio, International Production Manager, Apulia Film Commission;

Antonio Parente, CEO of Apulia Film Commission.